All new 2015 Esoterik Guitars are now sold direct! By cutting out the middle man and selling direct, we are able to eliminate retail store price increases, salesman commissions, rent and utilities and we pass all those savings on to you. This allows us to sell the highest quality guitars at the best prices possible.

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es·o·ter·ik [es-uh-ter-ik]
 adjective
1. understood by or meant for only the select few who have special knowledge or interest; recondite: poetry full of esoteric allusions.
2. belonging to the select few.
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